Ford is setting a goal to reach new heights in 2022. As the automaker notes, last year was a good year, despite the challenges and difficulties the automotive industry faced globally. Nevertheless, Ford Europe managed to achieve very important commercial successes and distinctions in 2021, confirming in practice and once again the "current" that it is recording and its upward trajectory in general in all European markets.
Globally, however, Ford's revenue and profit came in below analysts' estimates for the second quarter of 2021, as the automaker saw its results impacted by the semiconductor crisis and problems in the global supply chain.
The President and CEO of the company, Jim Farley, referred in particular to the company's performance in the electric vehicle segment. As stated in the release, "customers made Ford the No. 2 seller of electric vehicles in the U.S. in 2021″, which he described as "an important early step" in making the company "the true EV leader."
Farley says Ford will double its global EV manufacturing capacity to at least 600,000 by 2023, with the goal of fully electric vehicles accounting for at least 40% of its products by 2030.
In Europe
One of Ford's major achievements for 2021 was becoming the best-selling brand in the commercial vehicle category in Europe for the 7th consecutive year. Indicative of customer confidence in the Ford models that make up this range was the celebrated achievement of first place sales in the category in nine different markets - namely Greece, the UK, the UK and the USA. UK, Ireland, Denmark, Finland, Finland, Hungary, the Czech Republic, Ireland, Denmark, Hungary, Romania and Turkey.
Among the models that excelled in this category was the Ford Ranger, which was the best-selling pan-European model in the pick-up category, with an impressive 38.1% share for the whole year.
For its part, the tireless and versatile Transit Custom was named the best-selling Ford model for 2021 in both the full year and the fourth and final quarter of the year. In fact, in the always competitive UK market, it was the most popular vehicle in the last 20 years. UK, the Transit Custom managed to climb to the No. 1 position in the domestic car market sales regardless of category.
With reference to the Mustang Mach-E, the Kuga PHEV and the Puma EcoBoost Hybrid
In line with its long-standing commitment to an even more electrified future, Ford Europe has succeeded in 2021 in offering customers on the continent a "mix" of models that have limited or zero emissions as a benchmark.
More specifically, in Europe, Ford's electrified models managed to capture a 54% share of the company's total sales in the past year - more than 1 in 2 new vehicles - thanks to the significant and decisive contribution of the new all-electric Mustang Mach-E, which in 2021 won the trust of 23.424 new buyers on the continent, the plug-in hybrid Kuga, which became the best-selling vehicle in its class by a wide margin over the second competitor, and the EcoBoost Hybrid electric drive units that now equip the company's highly successful models.
One of these is the versatile new Puma, which has been named the best-selling Ford passenger car in Europe for 2021, with a total of 132,455 units.
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