Mini Cooper: the insight of Isigon and the evolution of the Life Style of mobility

It was 1959 when the British Morris introduced the Mini Minor or Mini Cooper, with the insight of the Greek-British designer and engineer Sir Alex Isigonis. The car became a symbol of youthful independence and in its modern version evolved as the Life Style of mobility.

Now in the fourth modern generation of the model, Mini has retained the Cooper name across the range, instead of the impersonal "Hatch", whether in electric or thermal versions.

Aesthetic differentiation

Stylistically, the cars follow the path of the original model, in order to be instantly recognizable. However, visually they differ from each other with the all-electric model looking more futuristic, while the thermal model retains more classic and retro lines and elements, as a tribute to Alexandros Isigoni's creation.

The interior is simple, spartan, with no distracting switches. All functions are performed through the round display of the multimedia system, which is the vehicle's control tower.