With the special series (RED), Fiat is the first brand in the world to create a range of models, both to financially support the charity (RED) and to further raise public awareness of pandemics. The organisation (RED) was founded in 2006 by popular Irish musician Bono and American activist Bobby Shriver to support the fight against AIDS. Today, alongside the ongoing effort to eradicate AIDS, the organisation is also taking initiatives to tackle the COVID-19 pandemic. A large collection of signature (RED) products help raise funds that help more than 220 million people around the world. Now, to this special list of products, the special (RED) versions of Fiat's legendary 500 family of models have been added, which are also available in the Greek market.
The range (500)RED in Greece includes the new electric (500)RED, the hybrid (500)RED, as well as the SUV (500X)RED. "The flagship of this effort to tackle pandemics is the new electric 500, a car that opens a new page in urban mobility thanks to its distinctive design, advanced technology, and affordability. As expected, the colour red dominates the bodywork and interior of the special series models, while the rich comfort and safety equipment is combined with exclusive styling touches such as the distinctive logo (RED). For the electric 500 in particular, the designers followed the most distinctive option, where the driver's seat is in red and the rest in black. This further emphasizes the invitation that the new electric 500 extends to the public to take the wheel of change for a safer, environmentally friendly and economically sustainable future for all. The all-electric (500)RED is available in hatchback and convertible versions and two horsepower/autonomy levels, the former with 95 hp and 190 km on the WLTP cycle and the latter with 118 hp and 320 km on the WLTP cycle.
Similarly, the hybrid version of the 500 is also available in hatchback and convertible versions, where, with 70 hp from the mild 1,000cc hybrid unit, the 500 democratises electrification, confirming Fiat's philosophy of offering smart and environmentally friendly cars for all.
Finally, for adventure lovers, the (500X)RED is based on the Cross version and is available both in the closed version and in the version with the opening fabric roof and the "Dolcevita" badge. Available options include the 1.3T petrol engine with 150bhp and a dual-clutch automatic transmission, and the efficient 1.6MTJ diesel engine with 130bhp.
Safety at every level
In addition to the full active and passive safety equipment of the (500) series modelsRED, Fiat offers an innovative package that helps create a safer atmosphere for the driver and passengers. The package includes a highly advanced cabin filter which is effective in blocking 99.9% of viruses and bacteria. At the same time, the interior surfaces that the driver and passengers normally come into contact with - such as the steering wheel, seats and luggage compartment - have been treated with a special anti-microbial treatment that is effective up to 99.9%, further contributing to the safety and comfort of those inside a (500)RED. At the same time, with each new car, the buyer will receive an anti-microbial kit and a special key cover, which is exclusive to the special series models.
The range (500)RED is available in the Greek market with prices starting from 16.050* euro, 5-year factory warranty with power up to 200.000km and corresponding roadside assistance service.
