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HONDA : Wins RED DOT AWARDS 2021

 

  The new exclusive hybrid models Jazz e:HEV and Jazz Crosstar as well as the Forza 750 scooter they won the
awards in the institution
Red Dot Awards 2021 in the category 'Product Design'. The
internationally prestigious awards are only given to products of top design
quality at product, brand and communication level.

 

  The institution Red Dot is a
annual event whose jury is composed of
50 internationally renowned experts, who test,
evaluate and examine each candidate model, looking for characteristics
exceptional design and innovation. The selection criteria are re-evaluated and
are updated every year to reflect the latest techniques,
social, economic and ecological requirements.

 

  "We had another successful year, winning several awards
in the category  'Product Design' of the
internationally recognised institution
Red Dot" said the Toshinobu Minami, Chief Operating Officer, Design Center, Honda R&D Co. Ltd.

 

  "Since the establishment of the Honda,
our goal has always been
the product design shall reflect
our philosophy 'to make the everyday life of our customers more
enjoyable', and we now see these distinctions as a reward for the
of our efforts. We will continue to work in the same spirit, thinking
unconventional and designing products that 'surprise and excite' their
customers in their daily lives."

 

  The Jazz e:HEV and the Jazz Crosstar e:HEV are aligned with the commitment of the Honda to electrify the 100% of the European model range
until 2022.
The design of the Jazz embodies the philosophy 'Yoo no bi' of Honda, which recognizes the beauty that exists in
everyday things that improve over time, so that you can
become even more attractive and ergonomic
. The Jazz also embodies the design philosophy 'ManMaximum, MachineMinimum‘ (M/M) of Honda, which advocates that the purpose of technology and
design is to serve the needs of the driver and passengers. The result
is a car that combines functionality and practicality - something which
is expressed through innovative features such as
Magic Seats - while remaining elegant and modern at the same time.

 

  The hardcore version Crosstar was created to broaden the reach of the model, representing
a 'more
SUV' proposal aimed at people with
Desk
lifestyle. The robust character is formed through elements such as the bold mask,
the black plastics around the car's perimeter, the impressive sills and the
roof rails. The special alloy wheels for the Crosstar model, which
widen towards the rim, creating a sense of stability and
highlight the robust style of the version.

 

  The new Honda Forza 750, which was presented in the autumn of
2020, is the crowning glory of the famous luxury family
scooter Forza, combining the
comfort and the appearance of a scooter type
GT (Grand Touring) with sporty performance and versatility in a super lightweight,
premium package. The new flagship Forza is no exception, standing out with its aristocratic
style, roominess in the foot area and wind protection for a comfortable and
comfortable travel at high speeds. All this is combined  with an excellent aerodynamics due to the
unpretentious design and the slim back section. Moves comfortably in the city, with
stable behavior and effortless acceleration from the snatch, efficient,
745 two-cylinder engine
cc.

 

  The Forza carries rich equipment that includes multiple riding modes, Honda Selectable Torque Control, the only - in the motorcycle world -
its dual-clutch transmission
Honda [Dual Clutch Transmission (DCT)], lighting full LED and the Honda Smartphone Voice Control. The low saddle height 790mm, the 22 litres of storage
space under the saddle - enough for a helmet
fullface - and a charging port USBC Increase
everyday practicality.

 

  The latest distinctions are a continuation other recent successes of the Honda in the institution Red Dot, underlining the commitment
of the brand in designing attractive products without compromise. The
2020, the Honda e won the top title, 'Best of the Best', and was distinguished next to
at
CBR1000RRR Fireblade SP superbike - her first motorcycle Honda who won
an award
Red Dot. Other
models of
Honda who have
distinguished in the institution is the
Honda S2000 to 2001, the Civic in 2006, and the European Accord Tourer in 2008.