Η
Japanese Car of the Year committee commented on the award as follows: "Ο
the reason for this award is that the Peugeot 208 and e-208 had
makes the unique driving sensation a reality, thanks to the combination of stability
of the body and its soft suspension, and the degree of ease with which the
offers in driving. With an interior and high quality trim of a high quality
aesthetics and a precise and elegant finish overall, this model has
much appreciated for its availability in an all-electric version. 'value for money' of the electric version
is also a factor that is among the advantages of this
model".
Thomas Vilcot,
Managing Director of the PSA Group in Japan, made the following comments on the
award: 'We are very proud and happy to receive such a prestigious award.
important award, that of the best import car of the year for the
Japan. The NEW PEUGEOT 208 and e-208 really impressed all the
journalists, a fact of which we are all proud. Also, with the
introduction of the new e-208 in the Japanese market, we are confident that we played a
an important role in offering an electric car at an affordable price to a number of
customers.".
The 208 and e-208 has
already won numerous awards, among them the "European
"Car of the Year", the "Red Dot" design award etc. that prove the
the global recognition of the model. From
its launch in Japan in July 2020, the Peugeot 208 met great
success in a market that is highly demanding.
This year, the Peugeot celebrates its 210th anniversary
and it is a great honour for the brand to have one of its models awarded the title
of "best import car in Japan". As far as the PSA Group is concerned
in Japan, our mission is to offer mobility and to make
the future exciting ("UNBORING THE FUTURE") for our customers, who
will be even more interested in the Peugeot vision after this
prize.
