Nissan Crossing, Nissan's gallery in the upscale suburb of Ginza in Tokyo, recorded its millionth visitor a few days ago, and that in just four months. To mark the occasion, Nissan will hold a thank-you event at the venue on February 4 and 5.
At Crossing Café, customers can order coffee "crafted" with latte art, depicting some of their favourite Nissan or even their own face ! It is worth noting that during the upcoming event, free cups of coffee with the signature latte art will be offered to the first 100 guests.
With Nissan Crossing, a space dedicated to showcasing the brand, Nissan offers visitors from around the globe a unique touring experience.
The new facility has been built in the former Nissan Gallery, a space that served as Nissan's point of contact with the public from 1963 to 2014.Now in the form of Nissan Crossing, the space offers visitors from around the world an opportunity to learn about Intelligent Mobility, Nissan's vision for the future of the relationship between people and cars.
Visitors can experience new, upcoming and prototype vehicles, as well as take part in driving simulations. The space is equipped with large touchscreen information displays, while the decoration is characteristic, with spirals as the dominant motif, symbolically expressing the sensations and experiences of the customers, as a journey that starts from the past, passes through the present and goes into the future. An additional unique feature of the building's design is the changing of colours according to the season, time of day, or in relation to certain special events.
The Nissan Crossing's façade consists of an innovative composition of LED lights embedded in glass surfaces along the second floor of the building. The effect is unique, as the façade lights change colour organically and give the building a distinctive character.
